The realities are obvious, even to Blind Freddy

clock

In Australia we have a colloquialism we use when arguing about the blindingly obvious - even "Blind Freddy" can see that.

Freddy, research suggests, was a glaringly incompetent policeman in failed pursuit of one of our more incorrigible highwaymen Ben Hall. In debate “Blind Freddy” is often called on to arbitrate on one side’s ill-conceived opinion. A debate which is currently working its way through financial planning circles here revolves around client decision making and financial planners liability shifting. One of our primary challenges is to personalise our client planning experience. This can best be done by using lifestyle or goals-based planning to help them better understand how their present and ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Aberdeen's Kenny on 'hugely worrying' financial literacy gender gap

Aberdeen's Kenny on 'hugely worrying' financial literacy gender gap

Recent research findings

Jen Frost
clock 09 March 2026 • 3 min read
News editor's view: What I've learnt from ambitious young women in advice

News editor's view: What I've learnt from ambitious young women in advice

To mark International Women’s Day this year, I wanted to shine a light on the young female talent out there in the advice profession.

Isabel Baxter
clock 06 March 2026 • 4 min read
Give to Gain: Why lifting women lifts the entire financial sector

Give to Gain: Why lifting women lifts the entire financial sector

Sharing time, knowledge and opportunity creates meaningful change

Steph Willcox
clock 06 March 2026 • 4 min read