Financial planning needs to do more to attract young people, according to adviser Hollee Vivian, one of a group of practitioners behind a new initiative aimed at tackling the profession’s ageing workforce.
Vivian is part of the CII New Generation Programme, a group that presented its proposals to the Chartered Insurance Institute (CII) on 11 September, following 11 months of work examining how the profession can raise awareness, improve access and create opportunities for younger entrants. The group's work comes after Financial Conduct Authority data analysed by Begbies Traynor Group found there are now fewer than 200 financial advisers aged under 25, representing just 0.6% of all registered advisers. The number of under-25 advisers fell 17.6% year-on-year between Q3 2024 and Q3 2025. A...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes




