Quilter named most recommended adviser platform but Aviva narrows gap

The findings are from Defaqto's whole of market data which includes more than 18,000 funds, 3,000 discretionary fund manager managed portfolio solutions (MPS), platforms and products. Quilter topped the table in 2024 for the second consecutive period, followed still by Aviva, with the gap narrowing slightly between the two as Aviva grew from 24% to 26%, placing it just one percentage point now from the top.  The latest rankings showed a "significant gap" for competitors to close to the leaders of the table but AJ Bell and Transact also ranked in the top half whilst Aberdeen featured t...