AI scepticism among the financial advice industry declines

One third of advice professionals are using AI in their businesses

Isabel Baxter
clock • 1 min read

One third of financial advice professionals are using artificial intelligence (AI) in their business, up 28% year on year, NextWealth has found.

According to its ‘Adviser Reviews Report', AI scepticism has declined rapidly. It found that 34% of advice businesses use AI and the share of advisers that say they are ‘not using AI, not fit for purpose' has dropped from 29% last year to 7%. Advisers in larger firms are more likely to be using/implementing AI than those in smaller firms, the report revealed, with 43% of those in firms with more than ten advisers saying that use it. This is compared to 19% of one-man bands. Most financial advisers (52%) continue to be in the interested but wait and see category. One firm summarised...

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Isabel Baxter
Author spotlight

Isabel Baxter

News editor at Professional Adviser

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