SJP implements VR training to highlight client vulnerability

Adviser training includes immersive 360° film and interactive role play

Isabel Baxter
clock • 1 min read

St James’s Place (SJP) is using virtual reality to train advisers on how to advise vulnerable clients.

The wealth manager has created a two-part training solution for its advisers, including an immersive 360° film followed by an interactive role play. The immersive 360° film is an awareness and story-building piece. The statistics aim to show advisers why it is important to ensure holistic support is offered to their clients. SJP has found from feedback that advisers who have experienced this film have begun to consider their current client base and the support they offer. One respondent from a SJP partnership focus group said the training "helps you to understand and appreciate the...

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Isabel Baxter
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Isabel Baxter

News editor at Professional Adviser

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