M&G Wealth plans to launch its own direct investment service, in the first half of next year, underpinned by the technology of digital investment firm Moneyfarm.
In January this year, M&G announced its partnership with Moneyfarm to launch its upcoming direct to consumer service, saying at the time that it was moving into direct investing as the market had seen rapid growth over the last five years. Asked about its target market in an interview with Professional Adviser, M&G Wealth director of strategy & proposition Riaan de Bruyn said that they were trying to attract "customers who either new to investment or, or who have already started investing, but need some support in how they put their portfolios together". He added: "They need that ongo...
To continue reading this article...
Join Professional Adviser for free
Signup and gain exclusive members-only insights
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes
