Advisers must innovate or become extinct, warns Progeny CEO

Watershed moment

Jenna Brown
clock • 1 min read

As the UK follows the roadmap out of lockdown the financial advice industry should not revert to previous ways of working and those that do "face extinction", according to Progeny chief executive Neil Moles.

He believes that the industry has been given a unique opportunity for change and it is essential now that advisory firms, providers and platforms embrace this with continued innovation and long-term thinking. Moles said: "I think many firms understand they are facing a watershed moment right now. The pandemic has shown us that we can change quickly if we want to and it will take a toll on those businesses who have refused to adapt or, even worse, who seek to go back to where they were before the pandemic. "If we don't progress and challenge the status quo, we risk the financial advice...

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