Intrinsic rebrands as Quilter Financial Planning

Caerus brand replaced

Julian Marr
clock • 1 min read

Quilter has completed the rebrand of its Intrinsic advice business to Quilter Financial Planning, with the Caerus network brand also being replaced as part of the process.

The move follows the renaming of Intrinsic's parent company as Quilter, which separated from Old Mutual in June 2018 and listed on the London and Johannesburg Stock Exchanges. Quilter has also launched a new Quilter Financial Planning website, which can be found here. With more than 3,900 advisers, Quilter Financial Planning is one of the UK's largest distributors of advice. It includes Quilter's high net worth business Quilter Private Client Advisers - which bought three businesses last month - and the recently acquired businesses of Charles Derby and Lighthouse, which will rebrand in d...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Companies

Clifton Wealth Partnership acquires two South Wales IFAs

Clifton Wealth Partnership acquires two South Wales IFAs

Banyard Independent Advice Services and Wilcox Financial Planning add £68m AUM

Sophia Panayi
clock 03 August 2026 • 2 min read
Five Wealth appoints co-founder Steve Jordan as CEO

Five Wealth appoints co-founder Steve Jordan as CEO

Follows co-founder and chair Phill Dewhurt’s retirement

Sophia Panayi
clock 03 August 2026 • 2 min read
Fintel CEO: Sector must come together to solve data 'problems'

Fintel CEO: Sector must come together to solve data 'problems'

Consumer Duty compliance data gaps

Sophia Panayi
clock 30 July 2026 • 3 min read