Ros Altmann challenges FCA to ban firms using lead generators

Scam victims lost average £91,000

Hannah Godfrey
clock • 1 min read

Former pensions minister Ros Altmann has called on the Financial Conduct Authority (FCA) to ban firms from using leads generated by cold-calling in order to better protect consumers.

Altmann (pictured) said the FCA should instruct all regulated pension firms that they must not sell their products to people who have come to them via a cold-call. "Of course providers need to market their products, but the unsolicited telephone call or text message to a private mobile or landline or email should not be seen as a valid way of doing so," she said. "If purchasing or using lead generators' information breached FCA rules, the FCA could then revoke the provider's registration which would force firms to find other ways of selling their products, and ensure customers are muc...

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