MoneySuperMarket founder to launch online adviser for 0.44%

eVestor will charge 44bps in total

Carmen Reichman
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IFA Paradigm founding shareholder Anthony Morrow and MoneySuperMarket.com co-founder Duncan Cameron are to launch an online advice business to target the 'next generation of savers'.

eVestor will offer young savers investment solutions tailored to their needs via traditional products including pensions and ISAs. The service will cost 0.44% including the cost of the funds. Without the funds the service costs 0.35% for the proposition made up of portfolio management, product, advice and investment. The service is expected to launch in 2016 and promises to provide a user-friendly automated advice service enabled by technology. Users will also be able to access human advisers to ask specific questions. The service aims to make investing more accessible and affor...

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