Interactive Investor has launched a direct-to-consumer (D2C) white label proposition with FE Trustnet as its first partner.
FE Trustnet's execution-only platform Trustnet Direct investment has gone live this week with Interactive Investor's system providing the transactional infrastructure. Interactive Investor chief executive Adam Seale said: "When we built our system, we did it so it could be used to offer white labelling to other partners. Over the last year, we have approached a number of organisations to see whether they would like to make use of it. "The first major one is now underway. The underlying system is ours but the front end is bespoke and is designed by and for them." Interactive Investo...
To continue reading this article...
Join Professional Adviser for free
Signup and gain exclusive members-only insights
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes
