Skandia: Multi-asset top selling class in 2013

Multi-asset funds took the largest proportion of sales every month last year except for May, when it was beaten by demand for UK fixed interest, and in November when demand was highest for UK equity funds. On average nearly 30% of sales each month went into multi-asset funds in 2013, which Skandia said reflects the ongoing trend for outsourcing investments in a post RDR environment. Skandia head of investment marketing Alistair Campbell said: "It is unsurprising that multi-asset funds have performed so strongly over the year. "As a result of RDR and the move to adviser charging, th...