Aegon launches simple life protection product

The underwriting process for Simply Life, which was previously only available to Aegon UK partner firms, contains just nine core questions. Aegon said the product complements the government's drive to provide consumers with access to ‘simplified' financial solutions following the Sergeant Review. Advisers will get a guaranteed immediate online decision for all cases, and commission will be paid at the same rate as its Aegon's menu products. Simon Jacobs, head of underwriting and claims strategy at Aegon UK said: "In a market where speed to purchase and accessibility are increasingl...