Tim Hale: clients are uninterested in 'nuts and bolts' of investing

Speaking at the Institute of Financial Planning's (IFP's) annual conference in Wales this week, Hale, of Albion Strategic Consulting, told delegates that discussions on the merits of short-term bonds or modern portfolio theory (MPT) are "extremely dull" for most customers. Instead, the conversation should centre around the firm's risk management processes, he said. "It's important to recognise that most clients find the nuts and bolts of investment decisions extremely dull, meaning advisers need to tailor their conversations more carefully," Hale said. "How diversification works, M...