Axa study casts doubt on per-hour adviser charging

A survey of 1,118 investors by Axa Wealth found two thirds (63%) would prefer to pay via a flat fee, with 16% choosing a percentage, 12% an hourly rate and 8% unsure. Business development director Shaun Sandiford said allowing customers to pay via a fixed fee would be "vital" for adviser firms post-RDR. "These numbers highlight the different preferences of clients," he said. "There is going to be no guarantee that all the clients an adviser has are going to want to pay for their advice the same way." Sandiford pointed to clients who received annual bonuses, or in commission positio...