Over 500 IFAs have voted for their favourite marketing campaigns in a new set of awards launched by agency Adventis NMG.
Creative campaigns were nominated, shortlisted and the winners decided purely from the votes of IFAs. There was no judging panel of creative agency insiders to influence the votes, Adventis NMG explains. Nick Baker, general manager-director Adventis NMG, says: "2008 saw some strong campaigns despite the downturn, with Artemis being voted as best overall campaign for the 'Profit Hunter' ads and Just Retirement in 2nd place for its 'Campaign for better annuities'. We look forward to building these awards into a major showcase for the best of breed marketing in the IFA sector". The winners a...
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