Standard Life admits it needs to "recover" the trust of some advisers in the aftermath of its Sterling Pension fund disaster.
The life insurer says it is confident it can rebuild any fractured relationships, adding support for advisers is "critical" in what it dubs "this unprecedented time of financial turmoil". It follows reports of falling confidence in the firm after 97,000 of its customers lost almost 5% in pension funds they thought were safe. In a recent IFAonline poll, which surveyed almost 800 advisers, 37% said they no longer trusted the company or its products. "We recognise we need to recover ground with some advisers and we will do just that over the coming weeks and months," Paul Matthews, manag...
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