Axa opens protection account to all advisers

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Axa is making its protection proposition available to advisers across the whole of market instead of just mortgage brokers.

The company says it is making the Axa Protection Account available across the whole of market following a successfully phased launch over the last 18 months for three of its covers. Axa launched its income protection in October, and level term with critical illness and decreasing term critical illness in February, and in March it announced it would launch a targeted marketing campaign to highlight its services to mortgage brokers. The success of the campaign, says Axa, has led to the decision to open the suite of products up to the whole of the market, with the launch on 19 June to be s...

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