Advisers hunt for bargain leads

Any real-time lead that is not purchased from the marketplace by a lead buyer goes straight into the LeadStore, where such aftermarket leads are available to all LeadPoint customers. LeadStore leads are cheaper than real-time leads and the price decreases over time. The firm said that all LeadStore leads are sold exclusively and are available for all lead products, with the same filters available for real-time leads available for aftermarket leads also. "With some lead products such as life insurance selling for over £30, it is often difficult for many advisers to commit hundreds of pound...