Personalised newsletter facility launched for advisers

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A new personalised newsletter facility has been launched by the online marketing store, allowing advisers to communicate regularly and personally with their clients.

In what is believed to be the first of its kind, advisers will be able to design their own personalised newsletter using pre-written articles and order printed copies all in one process. A wide range of pre-written articles are available and there is also space for advisers to write a short piece about their company or to comment on a recent piece of financial news. Contact details, company logo, even the adviser's photo can also be added. "New articles and images will be added all the time, so the newsletter will always be fresh and relevant," explains The Online Marketing Department...

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