NU to return £40m worth of unclaimed assets

The firms says the money is held in life and pension policies dating as far back as the 1950s, with many held by other companies which have subsequently merged with Norwich Union and its subsidiaries. It says the initiative builds upon the success of the “Find the fisherman” campaign earlier this year, when Norwich Union traced around 4,000 fishermen, returning almost £2.5m. Norwich Union says the techniques successfully used in the fisherman campaign will be applied to this wider project across all of the company’s unclaimed assets. Mark Hodges, chief executive at Norwich Union, says: “...