Positive Solutions targets single parents for advice

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IFA Positive Solutions is set to target "financially vulnerable" single parents after entering into a partnership with consumer websites OnlyDads and OnlyMums.

As part of the arrangement, advisers at the AEGON UK-owned firm who are themselves single parents will advise members of the sites “at a time of day or evening to suit clients, and in the convenience of their home or workplace”. Both websites offer support to the 3,000,000 single parents in the UK who juggle the pressures of work, home, and school life. Positive Solutions says many people become lone parents without warning which can leave them financially vulnerable. Chris Hull, proposition development manager at Positive Solutions added: “There is a real deficit of specialist financia...

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