Supplier warns long product launches lose business
The speed at which protection products are brought to market from conception is set to become crucial, according to industry software supplier Target harlosh. The company believes that insurers could stand to lose significant amounts of business if they spend an excessive amount of time on the development and launch of new products due to increased competition, pressure to deliver new products and shifting consumer demand. Commenting in the same month as Fortis launched its long-awaited protection products in partnership with LifeSearch, Target harlosh said the gestation period of devel...
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