Wealth advisers urged to 'stand out' and up protection services

In our latest PA Asks, we asked the industry how comfortable they feel advising on protection. Out of the 37 who responded, 65% said they are very comfortable, 27% are somewhat comfortable, 5% are not very comfortable and 3% were unsure. One pundit said: "If you tend to deal with older clients, often with secure incomes and other wealth, they have much less of a natural need for protection and of course many protection policies are age limited or very expensive. That doesn't affect my knowledge but rather the frequency in which I may like or need to recommend them." Another said th...