Entrepreneurial WIFA contender launches financial planning firm

Frankie Smith has launched two businesses at the age of 29

Isabel Baxter
clock • 3 min read

Former Women in Financial Advice Awards (WIFA) short-lister Frankie Smith has launched her own financial planning firm.

Her wealth management and financial planning firm – FSWM – provides regulated financial planning advice to entrepreneurs, professionals, and families. After securing enterprise investment scheme funding backed by three angel investors, Smith has now launched two businesses at the age of only 29. She made Professional Adviser's WIFA 2023 shortlist in the Woman of the Year —  Financial Coaching category. Before deciding to venture on her own, she was a financial adviser at Jarrovian Wealth for nearly seven years. Soon after that, Smith launched her own women's network called Frankies...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Companies

Charles Stanley to drop 200-year-old name in Raymond James rebrand

Charles Stanley to drop 200-year-old name in Raymond James rebrand

Follows 2022 acqusition

clock 18 June 2026 • 2 min read
Director payment dispute keeps adviser Jones Hill liquidation open after three years

Director payment dispute keeps adviser Jones Hill liquidation open after three years

Former advice business entered liquidation in 2023

Isabel Baxter
clock 17 June 2026 • 3 min read
Frenkel Topping reports growth, outlines cyber incident impact ahead of £65.8m sale

Frenkel Topping reports growth, outlines cyber incident impact ahead of £65.8m sale

Deal court hearing set for July following FCA approval

Jen Frost
clock 17 June 2026 • 2 min read