The man with his finger on the Pulse

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Paul Sandilands, managing director of Pulse Insurance, is driven by a belief that he can find cover for people who have nowhere else to turn - even if that means operating in a frustratingly slow market. Johanna Gornitzki reports.

A lawyer by training, Paul Sandilands, managing director of Pulse, made the move into the world of insurance when, after getting married and starting a family, he found himself in need of a bigger and fatter pay cheque. After switching to insurance, Sandilands spent a large part of his career heading up a company called Octavian Life at Lloyd's, which he left in 1995 after it was sold to the US market. But while the move left him - as a shareholder - with a nice payoff, Sandilands thought it was a shame to leave his Lloyd's contacts behind and that is when the idea of taking over Pulse ...

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