Making a real difference

Sammy Rubin is very accommodating considering that, as the new chief executive of PruProtect, he is prone to being continually busy. When Rubin learns that what he thought was a 30-minute interview is being conducted in a room booked for an hour-and-a-half, he smiles and apologises, explaining that, if that long is needed, he is going to need to be excused in about an hour so he can phone ahead to his next appointment. Once seated, Rubin is eager to discuss his career to date, his new role, the protection industry and what he thinks the future holds. "I'm seeing, which is really great, ...