Get ready for business's NBT 2002

Professional Adviser
clock

The time is right for the next big thing. But what will follow in the footsteps of the internet, the mobile phone and the China strategy?

By Matthew Lynn in the Bloomberg London newsroom Making predictions for the new year is a hazardous trade. You either go for something profound and woolly, such as 'there will be much grieving in distant places.'' Or something dull yet implausibly precise: 'the euro will drop by 3.8% against the yen in the first half.'' Either way, eggs and faces are set on a collision course. One thing seems obvious for 2002. Business is due a new fad. The Next Big Thing, or NBT, in recent years was the internet. Before that, it was the mobile phone. In the mid-1990s companies needed to have 'China str...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on uncategorised

Robert Peston confirmed as PA360 keynote speaker

Robert Peston confirmed as PA360 keynote speaker

Join Peston and PA in London in April

Professional Adviser
clock 26 January 2026 • 1 min read
Brooks Macdonald becomes BAFTA wealth management partner

Brooks Macdonald becomes BAFTA wealth management partner

Partnership starts in 2026

Jen Frost
clock 08 December 2025 • 1 min read
As Reeves scrabbles for Budget funds, is she missing a Covid furlough trick?

As Reeves scrabbles for Budget funds, is she missing a Covid furlough trick?

Creativity key as chancellor faces tough tax and spending choices

Jen Frost
clock 21 November 2025 • 8 min read