Tough but manageable: The advice PII market in 2025

What is a competitive PII premium?

clock • 9 min read

Sam Barker explains why professional indemnity insurance (PII) premiums are so high, what constitutes a reasonable price and which exclusions IFAs need to look out for…

Weary advisers know only too well that the only certainties in life are death, taxes - and sorting out (PII). The overwhelming majority of financial advisers require compulsory PII to help protect them against claims for poor advice or negligence that has led to financial loss. Getting the correct cover at the all-important right price can be tricky, but the good news is that premiums are falling and there is much more stability in the market than IFAs have seen in recent years. So why are PII premiums so high, what is a reasonable price to pay, and what are the pitfalls around exclusio...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Feel Good Friday: Aviva launches unified charitable foundation

Feel Good Friday: Aviva launches unified charitable foundation

Grant-giving and donation programmes now under the Aviva Foundation

Professional Adviser
clock 16 January 2026 • 1 min read
Meeting the needs of vulnerable consumers in financial services

Meeting the needs of vulnerable consumers in financial services

'The dynamic nature of vulnerability can make determining who's in scope complicated'

Shriya Patel
clock 14 January 2026 • 4 min read
Ten firms achieved CII Chartered status in second half of 2025

Ten firms achieved CII Chartered status in second half of 2025

Across financial planning and insurance

Jenna Brown
clock 13 January 2026 • 1 min read