Hilton Freund: Five ways to create a business culture that attracts top talent

Target the best of the next generation of financial advisers

clock • 4 min read

How can you and your business go about creating a working culture that attracts - and retains - the premium talent that is out there? Hilton Freund runs through five must-haves for forward-looking advisers

The workforce of tomorrow will be dominated by a new and different generation, the ‘Millennials' - those who were born between the early 1980s and 2000. Stereotypes about the Millennials are numerous - pick any combination of, for example, confident, tech-savvy, ambitious, craving feedback and wanting to go places - but, whatever the truth about the Millennial personality, these young people will undoubtedly have a major part to play in the future of work. So how can you and your business go about create a working culture that attracts - and retains - the premium talent that is out th...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

OBR leak 'embarrassing' as Selby calls for pension stability after Autumn Budget

OBR leak 'embarrassing' as Selby calls for pension stability after Autumn Budget

AJ Bell’s Tom Selby joins Sahar Nazir in the studio to unpack the Budget

Sahar Nazir
clock 28 November 2025 • 1 min read
Andrew Goodwin: Advisers shouldn't have to be told to improve

Andrew Goodwin: Advisers shouldn't have to be told to improve

'The fact is that nobody stays ahead of the curve by standing still'

Andrew Goodwin
clock 28 November 2025 • 4 min read
Treasury Committee chair welcomes plan to replace Lifetime ISA

Treasury Committee chair welcomes plan to replace Lifetime ISA

LISA is ‘too complex'

Sahar Nazir
clock 28 November 2025 • 2 min read