Supervising social media: Advisers need to keep 'compliance in mind'

Why advice firms need a social media compliance policy

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In truly British style, advisers are empowering employees to communicate using social but are too polite to police them. James Thompson outlines why this needs to change...

A growing number of adviser firms have policies in place concerning employee communication. Despite this, those firms are often unaware of their e-communications compliance requirements or fail to fully address them. Our research, the UK electronic communications compliance report, suggests a growing recognition among advisers of the value social media affords. Figures from the report show UK advisers realise the use of social media enables better business, and therefore allow the use of channels including LinkedIn (72%), Twitter (60%) and Mobile Text/SMS Messaging (56%) for busine...

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