The rise of annuity broking

ANNUITIES

Jenna Towler
clock • 3 min read

Annuity broking is on the rise as defined contribution (DC) savers take steps into retirement.

Alarm bells about ‘rock bottom' annuity rates are being sounded at present as retirees are encouraged to delay making a decision on retirement income for as long as possible. But one area of the market is increasingly being used by pension managers - annuity broking. For people who have saved through a personal pension, off their own bat, actively taking advice and exploring the option of delaying an annuity purchase until rates improve would be the obvious route to take. But many of the baby boomer generation felt the secure bosom of an occupational pension for their whole saving ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

OBR leak 'embarrassing' as Selby calls for pension stability after Autumn Budget

OBR leak 'embarrassing' as Selby calls for pension stability after Autumn Budget

AJ Bell’s Tom Selby joins Sahar Nazir in the studio to unpack the Budget

Sahar Nazir
clock 28 November 2025 • 1 min read
Andrew Goodwin: Advisers shouldn't have to be told to improve

Andrew Goodwin: Advisers shouldn't have to be told to improve

'The fact is that nobody stays ahead of the curve by standing still'

Andrew Goodwin
clock 28 November 2025 • 4 min read
Treasury Committee chair welcomes plan to replace Lifetime ISA

Treasury Committee chair welcomes plan to replace Lifetime ISA

LISA is ‘too complex'

Sahar Nazir
clock 28 November 2025 • 2 min read