Ann Summers: Who says finance isn't sexy?

WHO SAYS FINANCE ISN'T SEXY?

clock • 1 min read

If you consider your day-to-day job as sometimes being a little prosaic, you could take heart from how well-known (and unprosaic) lingerie shop Ann Summers has referred to the industry in its latest marketing campaign.

The attached images are displayed in the window of the Wardour Street, Soho branch, and the campaign is UK wide.  So what's the thinking behind it?  A spokesman for the company said: "We are using tongue-in-cheek wit to take a swipe at the poor economy with slogans such as ‘Fund Manager' [the d in fund is scrubbed out]. "In this financial climate shoppers are becoming used to the doom and gloom of poor sales on the high street, however at Ann Summers we want to cheer our consumers up by allowing them to have a giggle at our windows."  

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Economics / Markets

Advisers highlight uncertain political and fiscal future after Starmer resignation

Advisers highlight uncertain political and fiscal future after Starmer resignation

Prime minister’s exit places chancellor Rachel Reeves’ position ‘inevitably’ under scrutiny

Isabel Baxter
clock 22 June 2026 • 5 min read
OBR independence 'a major advantage' for UK economy

OBR independence 'a major advantage' for UK economy

Treasury Committee hearing

Alex Sebastian
clock 20 May 2026 • 4 min read
Bank of England warns of future rate uncertainty after vote to hold at 3.75%

Bank of England warns of future rate uncertainty after vote to hold at 3.75%

One vote to hike rates

Michael Nelson
clock 30 April 2026 • 2 min read