Come on in, the water's lovely

While last year’s hot topic was the economic climate, 2010 could almost be about international private medical insurance (IPMI). Never before has there been so much focus on the product from providers and the trade press alike. Everyone seems to be talking about it. It is great that the enthusiasm for this previously niche product is spreading. For many years now IPMI experts have discussed the merits of the product, yet it has never had the mass appeal that its domestic counterpart enjoys. While the domestic private medical insurance market has been challenging, IPMI has remained buo...