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The economic downturn forced consumers to take a closer look at financial wellbeing. It is now easier for consumers to take this in hand, all be it with the help of opera singers and meerkats, Sean Casey discusses how this trend affects advisers and the technology that revolutionises their work

Over recent years, there has been much emphasis placed upon the health insurance and protection market, with many advisers turning to products such as ASU, income protection and critical illness cover as a means of generating new business opportunities. This, during a time where investment markets took a noticeable knock in consumer confidence and new mortgage sales hit rock bottom. With articles, news summaries and even social networking sites focusing on the woes of living through a recession, it is understandable that many consumers have begun to take a closer look at their own financ...

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