Bernie Hickman makes the case for the industry to push customer engagement, regulation and the issues - defining the way forward before it is too late
The protection market has changed considerably in the last three years, perhaps more so than at any point in its history. As a result, consumers have access to better products offering greater choice, flexibility and value for money. But there is at the same time no place for complacency. One dimension of recent improvements is a rising appetite to challenge a passive acceptance that most customers do not easily engage with what providers offer and few understand anything about protection products beyond the most basic level. In saying this, it would be wrong to suggest that the sector ha...
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