Is this the end of the 'robo' experiment? Reaction to Nutmeg's sale to JP Morgan Chase

£500m+ rumoured sale sum

clock • 5 min read

Nutmeg grew its AUM to £3.5bn, but losses totalling more than £80m have cast doubts on whether the firms’ robo-advice feature is pioneering, or quite simply just a failed and expensive experiment.

A decade ago, Nutmeg was created with an ambitious goal of aiming to democratise wealth management. Since then, it has raised more than £100m to grow assets under management (AUM) to £3.5bn and build a 140,000-strong client base. Now the firm will become wholly owned by JP Morgan Chase and form the foundation of its digital wealth management outside the US, complementing the launch of Chase as a digital bank in the UK later this year. The fee for the robo-adviser was not officially disclosed but Wall Street Journal reports a sum of between £500m and £1bn, while The Times believes it to b...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Professional Adviser's flagship conference PA360 returns for 2026

Professional Adviser's flagship conference PA360 returns for 2026

PA360: Actionable insights – Smarter Outcomes open for adviser registrations

Professional Adviser
clock 05 December 2025 • 1 min read
Feel Good Friday: One Four Nine Wealth hosts charity blood drive

Feel Good Friday: One Four Nine Wealth hosts charity blood drive

In support of the Scottish National Blood Transfusion Service

Professional Adviser
clock 05 December 2025 • 1 min read
Nici Audhlam-Gardiner: Wider basic advice adoption could shrink advice gap

Nici Audhlam-Gardiner: Wider basic advice adoption could shrink advice gap

'There is no need to reinvent the wheel here'

Nici Audhlam-Gardiner
clock 04 December 2025 • 4 min read