LV= has become the latest firm to join the decumulation action group headed by Tom McPhail.
Living Time has appointed 15 people to its IFA account management team, 13 of whom were former Hartford employees.
Living Time has reduced the minimum term on its Income Plan to three years, offering IFAs and clients extra flexibility to arrange a secure income while keeping their options open in early retirement.
Living Time will launch fixed-term annuity quotations alongside traditional lifetime annuity rates on 1st-The Exchange's Exweb.
A flood of income drawdown investors have requested annuity quotations as a result of the banking bail-out, according to Living Time.
Living Time has warned the Treasury not to use the current economic turmoil as an excuse to drop the promised OMO update from the forthcoming Pre-Budget Report.
Living Time has launched a series of papers for advisers eyeing the growing opportunities in the retirement income market.
Living Time, the AIG-backed UK annuities company, has stressed it is very much "business as usual" at the firm despite the troubles surrounding its American parent company.
Openwork Market Solutions (OMS), Zurich Financial Services Group's specialist IFA, has become the official distributor for Living Time's fixed term annuity plans.
Living Time has appointed three directors from Prudential to spearhead its expansion into the annuity and income drawdown markets.