Meet the Adviser Champions: Embark Group's Phil Smith

Our video series continues

clock • 1 min read

Robo-advice is a "fantastic event" for the industry as a whole and can prove to be a good opportunity for human financial advisers, believes Embark Group CEO Phil Smith.

If he were running a large-scale advice business, Smith asserts, he would be "embracing robo-advice, an execution-only technology, like it was the best thing that ever happened to me", adding it "amazes" him the adviser community is not producing much movement into the space. Smith is the latest Adviser Champion to appear in Professional Adviser's new series of videos, which has most recently featured Yellowtail's Dennis Hall, Nucleus's David Ferguson and PA's current Personality of the Year Vito Faircloth. Smith goes on to argue businesses are always better off embracing market chang...

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