Targeted support: Turning perception into reality

I remain very optimistic that targeted support will unlock a transformation in how customers make financial decisions. After 18 months of industry discussions, the latest consultation paper makes this vision feel more attainable than ever.   The buzz is palpable – whether in conferences or offices, colleagues are increasingly referencing targeted support. Respected industry voices are speaking positively about what the new regime can deliver… But as someone who's been championing this initiative, I've paused to ask: Is this real? Can it truly deliver what people hope it will? Will it ...