Marilyn Cole: Lessons in data from Facebook

Think beyond GDPR

clock • 5 min read

The outcry currently surrounding Facebook and its use of data has important lessons for financial advisers and other financial services businesses, argues Marilyn Cole

If you really want to understand just what might be at stake in recent revelations about personal data, try speaking to someone who has decided to close down their Facebook account. Not someone who has decided to deactivate their Facebook profile, which leaves the data with the firm, but someone who has decided to shut things down completely. Once you are committed to that process, Facebook invites you to download your data - and it is at this point that sparks really start to fly. We are already hearing an outcry from people who are confronted with just how much information the compa...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Andrew Goodwin: AI - to boldly go where no adviser has gone before…

Andrew Goodwin: AI - to boldly go where no adviser has gone before…

'It's up to us to determine whether AI works for us or against us'

Andrew Goodwin
clock 17 March 2026 • 4 min read
Fintel in JV to launch 'AI-led' financial advisory platform

Fintel in JV to launch 'AI-led' financial advisory platform

Partners with Intellect Design Arena

Jen Frost
clock 17 March 2026 • 3 min read
AI won't take your job, but the adviser who masters it might

AI won't take your job, but the adviser who masters it might

'Advisers can't afford to be complacent when it comes to AI'

Samantha McBride
clock 10 March 2026 • 3 min read