A good financial planner can add value to clients' portfolios by assessing their aspirations and attitudes to risk and matching those expectations to an appropriate asset manager who will deliver the required results
Why does a financial planner need to be involved in portfolio planning at all? Surely, this is something for asset managers. That view is partly right and partly wrong. The financial planner's job is to match the most appropriate type of portfolio to each individual client's characteristics and aspirations. It is for the asset manager then to deliver results from the chosen investment portfolio. All too often the industry at large sees our ultimate consumer, the client, as just one of a number of categories. In truth, all clients are individual and so all of them have different needs. The f...
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