True Potential names CEO of adviser support business

Gregg Lang heads up True Potential Adviser Services

Isabel Baxter
clock • 2 min read

True Potential has named Gregg Lang as CEO of its adviser support business, True Potential Adviser Services, Professional Adviser has learnt.

Lang has taken on the new role after being part of True Potential's executive committee as chief operations officer and before that head of adviser services. He joined the executive board of True Potential Wealth Management in July 2023 as senior partner. His previous role as head of adviser services covered a range of responsibilities including running the day-to-day operations whilst looking after True Potential's 670 directly authorised (DA) firms. He first joined True Potential in June 2011, starting in the adviser implementation department of True Potential Adviser Services. P...

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