Baroness Helena Morrissey among senior industry allies to launch racial equality campaign

Shifting the narrative to support equality

Lauren Mason
clock • 3 min read

A team of ethnic minority allies from across the asset management community have launched a new campaign to spotlight the success stories of BAME people in the industry.

The campaign, called reboot., aims to use the power of story-telling to offer members of the BAME community role models within asset management, as well as to support positive dialogue regarding racial inequality in the workplace. It will begin by releasing a series of video interviews on LinkedIn over the coming weeks with ethnic minority professionals who, together, are aiming to redefine and reshape the asset management industry to make it more inclusive, and will do so by sharing their career journeys, the obstacles they have faced and their hopes for the future. Reboot. founder N...

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