Baroness Helena Morrissey among senior industry allies to launch racial equality campaign

Shifting the narrative to support equality

Lauren Mason
clock • 3 min read

A team of ethnic minority allies from across the asset management community have launched a new campaign to spotlight the success stories of BAME people in the industry.

The campaign, called reboot., aims to use the power of story-telling to offer members of the BAME community role models within asset management, as well as to support positive dialogue regarding racial inequality in the workplace. It will begin by releasing a series of video interviews on LinkedIn over the coming weeks with ethnic minority professionals who, together, are aiming to redefine and reshape the asset management industry to make it more inclusive, and will do so by sharing their career journeys, the obstacles they have faced and their hopes for the future. Reboot. founder N...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Investment

Watch Professional Adviser's Working Lunch with Baillie Gifford - Enduring Growth in a Changing World

Watch Professional Adviser's Working Lunch with Baillie Gifford - Enduring Growth in a Changing World

Catch up on the discussion

Professional Adviser
clock 21 August 2025 • 1 min read
PA Awards 2025: Why MyFolio Index came out top as Best Risk Targeted Range of Funds

PA Awards 2025: Why MyFolio Index came out top as Best Risk Targeted Range of Funds

Aberdeen Investments Senior Investment Director and Head of Managed & Model Solutions Justin Jones shares what sets MyFolio Index apart following its Best Risk Targeted Range of Funds award win at the Professional Adviser Awards 2025.

Professional Adviser
clock 19 August 2025 • 3 min read
Woodford IM hits back at FCA's enforcement action including £46m in fines

Woodford IM hits back at FCA's enforcement action including £46m in fines

WIM said it 'strongly disagrees' with the regulator's decision

Cristian Angeloni
clock 05 August 2025 • 3 min read