Guidance guarantee could be reputational disaster - Friends Life CFO

clock

The financial services industry will be subject to a new wave of criticism and claims unless reputational safeguards are put in place ahead of the delivery of free retirement ‘guidance' from next April, according to Friends Life chief financial officer (CFO) Tim Tookey.

Claims management companies could have a field day if retirees sought guidance yet used the new freedoms afforded to them following this year's Budget irresponsibly, Tookey said. From April next year, all those approaching retirement will have access to independent guidance on their options. Guidance will be required by some, the government argues, after it announced new freedoms for retirees wishing to draw an income from their savings. The Budget changes effectively removed the need for retirees to buy an annuity. But former Lloyds Banking Group executive Tookey said a blame cult...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Retirement

Watch PA's Working Lunch with L&G: Navigating the new landscape of retirement solutions

Watch PA's Working Lunch with L&G: Navigating the new landscape of retirement solutions

Catch up on the discussion

Professional Adviser
clock 09 April 2026 • 1 min read
The changing nature of retirement planning

The changing nature of retirement planning

Retirement planning conversations must 'evolve'

Lorna Shah
clock 02 April 2026 • 4 min read
The advice dividend in an age of retirement uncertainty

The advice dividend in an age of retirement uncertainty

The UK pensions landscape has become progressively more complicated in recent decades

Andrew Tully
clock 17 February 2026 • 4 min read