Pru annuity sales 35% lower as Budget changes continue to bite

Laura Miller
clock

Prudential has become the latest life company to report severely hit annuity sales in the wake of radical reforms to how people can access their pension.

Individual annuity sales were 35% lower in the first quarter of the year, the life company said, costing it £36m. Prudential said this reflected the "overall downturn in the market though 2013 as policyholders have increasingly chosen to defer retirement". However the hit is also likely to have been caused by changes in the March Budget which mean that from 2015 all individuals aged 55 and over can access their entire pension fund as cash, removing the effective requirement to buy an annuity. On Wednesday Legal and General (L&G) reported that it saw its individual annuity sales dro...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Pensions

'Understandable' people are pensions dashboard 'sceptics'

'Understandable' people are pensions dashboard 'sceptics'

Industry experts say there will always be a role for dashboards

Holly Roach
clock 03 May 2024 • 1 min read
Big difference: Ways to tackle the growing pensions gender gap

Big difference: Ways to tackle the growing pensions gender gap

'Of course, for single women, the pension gender gap absolutely matters'

Lisa Webster
clock 03 May 2024 • 3 min read
Boring Money and Wealth Wizards link to plug advice gap

Boring Money and Wealth Wizards link to plug advice gap

Strategic partnership to improve access to financial advice

Jenna Brown
clock 01 May 2024 • 2 min read