"I've been drinking a lot of honey and lemon - I'm going to be doing a lot of talking." Wealth managers don't come off well in this marketing video produced by London-based financial planners Yellowtail.
Inspired by the "I'm a Mac, and I'm a PC" YouTube videos in which David Mitchell and Robert Webb (the duo behind Peep Show, as if you needed reminding) went about dismantling the benefits of PCs, Yellowtail hired actors to represent a financial planner and "senior vice president" at a wealth manager. With adviser marketing growing in importance following a raft of regulatory changes, well, we think this is a smart campaign. Watch the video HERE. It is one of four being produced by the financial planning group, which was founded by Dennis Hall (pictured). (While you're here, if you'...
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