Hornbuckle Mitchell to launch e-SIPP

The provider has hired former Aviva marketing manager Alasdair McSporran to lead the development of the e-SIPP. Stewart Dick, head of sales, said: "We are delighted to welcome Alasdair on board. "The SIPP market has enjoyed widespread growth, as has the SSAS market, albeit on a lesser scale. Hornbuckle Mitchell is always looking at new ways to offer advisers the most comprehensive range of options available." Hornbuckle said adviser expectations and needs will shape the new e-SIPP. The announcement comes after rival Dentons launched a flexible SIPP offering with an online functi...