Election 2010: Tories to launch free nationwide advice service

The service will be rolled out across the UK within a year of a Conservative government coming to office, confirmed a party spokesperson. It will provide "impartial and independent" guidance via face-to-face sessions, telephone and online information. The nationwide service will cost £50m per year to set up and operate and will be funded through a new social responsibility levy on the financial services sector. The free advice service is part of the Tory Party's wider plans to promote what it describes as "responsible consumer finance" and sits alongside its initiative to replace t...