Fidelity unveils investor Facebook site

Hot-on-the-heels of the launch of its Twitter page, Fidelity says it is the first UK asset manager to set up a Facebook site specifically for investors. To mark the launch of www.facebook.com/fidelityuk, the company has created a portfolio challenge game, designed to help investors think about their investments and demonstrate the benefits of diversification. Fidelity International head of UK personal investments Rob Fisher says social media presents new ways to communicate with clients. "Facebook and Twitter are, of course, both rapidly-growing networks and are an excellent way ...